Ducks Till Dawn

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Using data collected primarily through Chrome’s incognito mode to exclude personalised search histories, the KVA identified several autocomplete and pre-fill search queries that directly suggested illegal gambling platforms to users.

Examples included phrases like “online casino zonder Cruks” (online casino without CRUKS, the Dutch self-exclusion registry for problem gamblers) and “beste online casino buitenland” (best online casino abroad).

KVA expressed concern over the potential manipulation of Google’s autocomplete function by unauthorised operators and websites primarily set up to redirect Dutch consumers to illegal gambling offers.

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At the signing ceremony, Gyeonggi education chief An Min-seok emphasised the immediacy of the issue: “To effectively respond to youth gambling problems, close cooperation between the Office of Education, which best understands the school environment, and specialised prevention and treatment institutions is necessary.

He added: “I hope this agreement does not remain a mere event but leads to the implementation of practical policies.”

Korea joins many other markets, including Ireland, which in July initiated a national campaign aimed at helping parents and guardians recognise and respond to underage gambling. The campaign will be disseminated through video-on-demand services, radio, digital audio networks and social media platforms.

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While the US and markets in Europe may have broadened discussions to encompass issues such as LGBTQ+ inclusion, she notes that priorities differ across Africa, where legal, cultural and social realities can vary between countries.

Looking ahead, industry leaders believe the next phase of DEI will be less about standalone initiatives and more about embedding inclusion into everyday business decisions.

Yaxley hopes DEI will become “a fundamental part of how organisations operate”, with technology and people analytics helping businesses to make fairer, evidence-based decisions on talent.